Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Jaguar F-Type: Does F-Type pricing mean the next XK heading in to Aston Martin territory?

Jaguar has priced the new F-Type at a higher level than we expected. Does that mean the next Jaguar XK is heading upmarket? The entry-level F-Type – with the V6 supercharged engine delivering 340PS – is going to cost £58.5k, and that’s before you stick on £10k of extras to get the bits you really want.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

Toyota Avalon [w/gallery]

Toyota has revealed more details and pictures of its Avalon sedan, first seen at last year's New York auto show. The Avalon, designed at the carmaker's Calty design studio, offers a glimpse of Toyota's new emphasis on design and to help reposition its flagship sedan within the premium mid-size segment. The height has been reduced by 25 mm while the overhangs have been reduced by 15 mm at the front and 45 mm at the rear.